Intellectual Property Policy

Version 2026-10-20 · last updated 20 October 2026

watchmycreation is operated by Sajai Digital (sole proprietorship), Flat No. 1101, J Wing, Empire Square, Kalewadi Road, Near KWT Tower, MIDC Chinchwad, Pimpri Chinchwad, Pune, Maharashtra 411019, India. Contact support@watchmycreation.com or +91 98504 69469.

Who owns what on watchmycreation, how to complain that a film infringes rights you hold, how a filmmaker answers such a complaint, and what we do about repeat infringement.

Our position

We do not own the films sold here and we do not claim to. Every film is uploaded by a filmmaker who promises they own or control all rights in it. We host and stream films at the filmmaker’s instruction and sell tickets to view them, in our own name.

We review every film before it goes on sale, but that review looks for prohibited content, not for title. We have no practical way to confirm that a filmmaker owns the music, stock footage, script, performances or archive material in their film, and we do not represent that we have.

What the filmmaker owns

The filmmaker keeps all copyright and every other right in their film, in the artwork and metadata they supply, and in their name and marks. Nothing here transfers ownership to us. Listing a film grants us only the limited licence set out in our Filmmaker Agreement: to host it, transcode it into the streaming qualities needed to play on different connections, review it, stream it to ticket-holders and sell tickets to it, and to use the title and artwork the filmmaker supplies to promote the film and the service. That licence also covers a still frame our video service extracts automatically from the film, used for its link preview where the filmmaker supplied no artwork of their own, and the filmmaker’s name, profile photograph and biography, as they supply them, on their public profile page and its link preview.

Transcoding and that still frame are not editorial changes. We do not create posters, trailers, promotional clips or dubbed versions — any such material is the filmmaker’s own and remains theirs. Machine-generated captions can be switched on at a filmmaker’s request; they are produced automatically and are not an editorial contribution by us.

When a film comes off sale for good, our licence to sell and to promote it ends. The licence to store and stream it lasts only as long as we need it to honour tickets already sold, as the Filmmaker Agreement sets out. All rights remain the filmmaker’s throughout.

What we own

The service itself — the site, its software, design, database, name, logo and the watchmycreation brand — belongs to us. You may not copy, adapt, frame, scrape or reverse-engineer it, or use our name or logo, without our written permission.

What a viewer may and may not do

A ticket buys one viewing. It grants no right to copy, record, download, publicly perform, rebroadcast, adapt, subtitle, translate or redistribute a film or any part of it. Doing any of those infringes the filmmaker’s copyright under the Copyright Act, 1957, and the filmmaker may sue you directly. Recording a film and posting it, or publishing a private link so that others can bypass the ticket, breach our Viewer Terms as well.

How to complain that a film infringes your rights

Write to copyright@watchmycreation.com. To act, we need a complaint that includes all of the following:

An incomplete complaint slows everything down. If yours is missing something, we will tell you what we need.

What we do when we receive one

We are not a court. We decide whether to keep a film available, not who owns it. Where the facts are genuinely in dispute, the safer and usually the right course is to keep the film disabled while the parties resolve it between themselves or in court.

How a filmmaker answers a complaint

If your film has been disabled and you believe the complaint is wrong, write to copyright@watchmycreation.com within 14 days with:

Where you have made out a credible case and the complainant has not obtained a court order within 21 days of the film being disabled, we will ordinarily restore it.

Repeat infringement

We close the account of a filmmaker who repeatedly uploads infringing material. Ordinarily that means 3 upheld complaints across any of their films, but we may close an account on a first complaint where the infringement is flagrant — a complete commercial film uploaded by someone with no connection to it, for example. A closed account’s listing fees are not refunded, and any earnings held may be set off against claims arising from the infringement.

Complaints that are not about copyright

The same address handles trademarks, passing off, and the unauthorised use of a person’s name, image, voice or likeness, including an artificially generated one. Tell us what right you hold and how it has been infringed.

A complaint that a film shows a person’s private area, shows them in full or partial nudity, depicts them in a sexual act, or impersonates them including by an artificially created likeness, is acted on within 24 hours of a valid complaint. Write to grievance@watchmycreation.com and mark it urgent.

Music, footage and other people’s material

Most complaints on a service like this one concern music. A filmmaker who uses a commercial recording needs both a synchronisation licence from the publisher and a master use licence from the label; neither is granted by buying the track or by crediting the artist. The same goes for stock footage used beyond its licence, archive material, and fonts embedded in titles. The filmmaker is responsible for clearing all of it, and indemnifies us against claims arising from it. If you are a filmmaker and are not sure your soundtrack is cleared, settle that before you upload.

Court and government orders

We comply with any order of a competent court and any direction of an appropriate government agency, including under section 69A of the Information Technology Act, 2000. We remove or disable the material identified and tell the filmmaker, unless the order or the law prevents us.

Records

We keep records of complaints, of our responses and of material removed for 180 days after removal, as the Information Technology (Intermediary Guidelines and Digital Media Ethics Code) Rules, 2021 require, and for longer where a court or agency requires it.

False complaints

A takedown stops a film earning and can cause real loss. If you send a complaint you know to be false or misleading, you may be liable to the filmmaker and to us for the loss it causes, and to a penalty for a false or frivolous grievance. We may decline to act on complaints from someone with a history of sending unfounded ones.

Contact

Rights complaints: copyright@watchmycreation.com
Grievance Officer: grievance@watchmycreation.com
Monday to Friday, 10:00–18:00 IST

The procedure for complaints that are not about rights is on our Grievance Redressal page.